elina krastina

Brief

Create visual identity and design User Interface for a plant based cafe with a food delivery service called Plantiful.
Plantiful offers everyone’s favourite meals prepared using only plant based ingredients.

 

Design Concept

Plantiful logo is designed using a leaf symbol incorporated in the letter P — to suggest that it’s a plant based meal delivery service. A bold, modern, rounded typeface is used to make the logo stand out. The colour palette consists of green shades — to symbolise plants, nature, health and feeling good.
The app interface is designed to be simple, user friendly and easy to navigate. Large, rounded buttons allow for easy selections.