Event Branding
CLIENT
Hummingsong Choirs
SKILLS & TOOLS
Branding
Poster Design
Illustration
Typography
Digital Collage
Photoshop
InDesign
Brief
Create a concert poster and promotional material (concert program, banners, social media posts, postcards and merchandise) for the Hummingsong Choirs 10th Anniversary Concert.
The client asked for a theme suggesting growth as well as excitement, celebration and an explosion of joy. It also needed to include hummingbirds and florals to go with the designs of the previous posters, however it needed to have a fresh, unique and celebratory feel.
Design Concept
A tree is used as a symbol of strength and growth with different coloured flowers blossoming from it — as each choir has a different coloured flower brooch that they wear for all performances. Stock illustrations and images as well as my own Photoshop drawings are combined in this artwork.
Colourful flowers represent
growth of choirs, diversity and joy.
"Thank you for a superb job with the graphic design on our 10th Anniversary Viva la Musica Concert. You have brought the presentation of our concert to life."
Anna, Artistic Director of Hummingsong Choirs
